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Comms agency pledges support to Framework in its mission to end homelessness
Nottingham-based PR agency Redbrick Communications is stepping up to donate consultancy expertise to Framework, the charity working tirelessly to change lives for the better and tackle homelessness across the East Midlands.
Redbrick Communications will be helping Framework – which delivers housing, health, employment, support and care services to people with a diverse range of needs – with strategic advice and media outreach to raise awareness of its work on a local, regional and national level.
The announcement of the partnership coincides with reports indicating numbers in temporary accommodation in England have hit a record high, and as the charity looks ahead to its flagship fundraising event Framework’s Big Sleep Out (7 October 2023), as well as launching its Winter Appeal on World Homeless Day (10 October 2023).
Claire Eden, head of fundraising and communications at Framework, says: “As a small team, we are incredibly grateful to Redbrick for donating their time and expertise. We look forward to working closely with them to help us on our mission to end homelessness and tackle disadvantage. With the cost of living and housing crisis once again hitting the headlines, it has become ever more important for us to continue to support people and our communities.”
Work has already seen Redbrick Communications help publicise activities including the support of young fundraisers; a press call with corporate partner Tesco offering welcome packs and home comforts for first-time residents of Framework accommodation, and another Redbrick client DHP Family being honoured in the naming of new accommodation for long-term rough sleepers, thanks to the fundraising efforts of the charity music festival Beat The Streets.
Next up is Framework’s Big Sleep Out, the charity’s flagship fundraising event which aims to raise vital funds to get rough sleepers off the streets. As well as getting the word out to encourage businesses and individuals to sign up, a team from Redbrick will be spending the night in sleeping bags at Nottingham Racecourse on Saturday 7 October.
Liz Bee, account director at Redbrick Communications, says: “No one can have failed to see the growing number of people sleeping on the streets. Having seen firsthand how Framework is changing lives devastated by homelessness and giving people a chance of a better future, we knew we wanted to try and help make a difference. We’re excited to be working with the comms team to help shine a light on the issues and the support needed to provide long-term sustainable solutions.”
In addition to offering PR support to Framework, the agency will also lend its expertise through social media marketing and crisis communications services, as well as general consultancy advice.
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The winners of the East Midlands Bricks Awards 2023 to be revealed next week
Tickets can be booked here.
The event, which will begin at 4:30pm and continue until 7:30pm, will also feature Mike Denby, Director of Inward Investment and Place Marketing at Leicester City Council, as keynote speaker. Complementary drinks and canapés will be served on arrival. Dress code is standard business dress.Shortlist for the East Midlands Bricks Awards 2023
Most Active Estate Agent – sponsored by OMS
BB&J Commercial
Mather Jamie
FHP Commercial Development of the Year – sponsored by MKMHBD – Power Park, Nottingham
Henry Brothers Construction – SportPark Pavilion 4, Loughborough
Bolsterstone Group Plc, Chesterfield Borough Council – One Waterside Place, Chesterfield Responsible Business of the Year – sponsored by Press for Attention PR Cawarden G F Tomlinson Aspbury Planning Limited Residential Development of the Year – sponsored by Sterling Commercial FinancePhoenix Brickwork UK Ltd – St Marks student accommodation, Lincoln
Elms Developments – Elms Phase Two Ltd
St James Securities, Grainger – The Condor, Derby
Deal of the Year – sponsored by Mather JamieRushton Hickman Limited – Branston Locks deal
Bassi Group Nottingham Ltd – Job saving Pizza Hut takeover
Rigby & Co – Aida Factory deal
Developer of the Year – sponsored by WardChevin Homes
Clowes Developments
Brackley Property Developments
Architects of the Year – sponsored by Blueprint InteriorsIMA Architects
Matthew Montague Architects
Influence Landscape Planning and Design
Excellence in Design – sponsored by CawardenChevin Homes – Amber Farm
Marchini Curran Associates – Phoenix cinema and art centre
Trident Construction Services – Lark Hill Retirement Village refurbishment
Sustainable Development of the Year – sponsored by Viridis Building Services LtdHBD – Power Park, Nottingham
Henry Brothers Construction – SportPark Pavilion 4, Loughborough
Elms Developments – Elms Phase Two ltd
Contractor of the Year – sponsored by RammSanderson CawardenEE Smith Contracts
Bowmer + Kirkland
The Overall Winner, sponsored by Streets Chartered Accountants, will also be announced at the ceremony, who will be awarded a year of marketing/publicity worth £20,000.












Pendragon motor and leasing businesses to be sold to one of the largest automotive retailers in North America
Nottingham-based Pendragon and Lithia Motors, one of the largest automotive retailers in North America, have agreed the terms of a proposed sale by Pendragon Group Holdings Limited (PGHL) of the entire issued share capital of Pendragon NewCo 2 Limited (Pendragon NewCo) which will hold, either directly or indirectly through its wholly-owned subsidiaries, the company’s entire UK motor business and leasing business, to Lithia UK Holding Limited (Lithia), a wholly-owned subsidiary of Lithia Motors, Inc. for a gross aggregate consideration of £250 million.
Pendragon and Lithia Motors, Inc. have also agreed the terms of a strategic partnership with Lithia, including the rollout of Pinewood, the company’s dealer management software (DMS) business, to Lithia’s existing 50 UK sites and the creation of a joint venture to accelerate Pinewood’s entry into the highly attractive North American DMS market.
As part of the transaction, Pendragon’s Pinewood division, which operates the company’s proprietary DMS business, will become a standalone entity, retaining Pendragon’s existing listing on the London Stock Exchange and creating a pure play Software as a Service (SaaS) business with an accelerated growth plan.
The transaction is the conclusion of the strategic review announced by Pendragon last year and the Board believes that it will deliver an attractive cash dividend to shareholders of c.£240 million.
Ian Filby, non-executive chairman of Pendragon, said: “Pendragon has made strong progress executing its strategy in recent years and the business has been repositioned successfully as a digitally-enabled automotive retailer. Today’s announcement follows an extensive strategic review undertaken by the Board of Pendragon to maximise value for our stakeholders.
“The proposed transaction provides shareholders with an immediate dividend close to the company’s undisturbed market capitalisation as well as ongoing ownership in an exciting technology company with improved growth prospects.”
Bill Berman, Chief Executive of Pendragon, said: “Pendragon has built one of the UK’s leading automotive retailing businesses, underpinned by a market leading dealer management system, the quality of our people, long-standing relationships with OEMs and excellent execution for customers.
“The Pendragon Board considers Lithia to be perfectly placed to build on this progress. The launch of Pinewood as a standalone company is a unique and exciting opportunity to create a best-in-class product for customers, which we can market globally and drive substantial value for our shareholders and in Lithia we have the perfect partner to help accelerate Pinewood’s push into the hugely attractive North American DMS market.”
Bryan DeBoer, Chief Executive of Lithia, said: “The strategic partnership with Pinewood Technologies and acquisition of Pendragon’s UK motor and vehicle management divisions is a massive step in delivering on our longer-term growth strategy. We are excited about the great potential in Pinewood’s offering and envision our strategic partnership to further expand this SaaS business globally.
“Additionally, the proposed acquisition presents a highly synergistic growth opportunity with our existing UK presence with Jardine Motors Group; provides a new adjacency with PVM; and expands our brand and geographic footprint while serving to further strengthen our existing OEM relationships.”