Ignition Collective, a marketing agency specialising in sports and entertainment, has relocated its head office to Silverstone Park, positioning the business at the centre of the UK’s motorsport ecosystem.
The move, the agency says, reinforces its motorsport roots as it broadens its creative capabilities across other sectors.
Carrie Russell, founder of Ignition, said: “We’re a team that thrives on energy, momentum and big ideas, and what better place to reflect that than Silverstone Park?
“We wanted a space that inspires creativity and collaboration, and, frankly, somewhere that has the ‘wow factor’ every time you walk through the door. Mission accomplished.”
With a track record in managing campaigns in sectors such as Formula One, with major brand clients like Ford and Castrol, the relocation counters the trend of London-centric creative services.


