The Midlands UK delegation at global property and real estate show MIPIM 2018 in Cannes earlier this year attended £5.7 billion worth of face-to-face meetings with potential investors and partners during the event – up 104% on the previous year.
Senior private and public sector leaders from across the region took part in nearly 1,000 meetings with international investors, asset managers and venture capitalists throughout the event in March, up from 850 meetings in 2017. The monetary value of the projects discussed at the meetings more than doubled from the previous year (£2.8 billion), meaning that delegates were able to present even more investment and partnership opportunities from the Midlands.
MIPIM provides an opportunity for the region’s public and private sector leaders to showcase their most important regeneration and development schemes to more than 26,000 delegates from 100 different countries. Attendees include investors, financial institutions, developers, the property industry and the media.
To date, 44 partners have signed up to attend MIPIM 2019 as part of the Midlands UK delegation – including platinum partners Court Collaboration, Berkeley St Joseph and Birmingham Airport.
Sir John Peace, Chairman of the Midlands Engine, said: “MIPIM is hugely important for the Midlands as it helps our partners to attract investment, generate jobs and stimulate economic growth. We can use MIPIM as a platform to present the region’s most important development schemes to thousands of delegates in just four days. With potential investors located across all parts of the world, face-to-face meetings at MIPIM provide a rare opportunity to engage directly with this valuable audience.
“MIPIM has historically proved to be highly successful for both the public and private sectors – demonstrating how collaboration can help to secure investment and profile for the Midlands and its ongoing transformation.”
In addition to face-to-face meetings, the Midlands UK pavilion at MIPIM 2018 hosted more than 50 events, ranging from panel discussions to keynote addresses. The events showcased schemes totalling £11 billion – including the Southern Manufacturing Sector at MIRA Technology Park in Warwickshire, the Derby-Nottingham Metro Strategy, and Birmingham’s Peddimore scheme.
Midlands UK brought its largest ever delegation to MIPIM 2018, comprising more than 300 representatives from industry and the public sector. The number of commercial partners at MIPIM 2018 also increased to 68 from 45 in 2017.
MIPIM 2019 will once again bring together organisations from around the Midlands to showcase the major investment opportunities the region has to offer.
Simon Richards, Acting MD of Birmingham Airport, said: “MIPIM 2019 sees our combined West and East Midland regions coming together for another year to demonstrate collaboration and showcase the growth since 2018, connecting our leaders, businesses and people.
“Birmingham Airport is proud to be a partner for another year at MIPIM supporting and investing into our region’s economy further.”
Tracy Bhamra, Pro-Vice Chancellor (Enterprise), Loughborough University, said:“The East Midlands has fantastic opportunities in education, innovation and investment, and we’re excited to see the delegation show these off to the wider world.
“With thousands of highly-skilled young people graduating from Loughborough, and the region’s other top universities, every year, with our two Leicestershire Enterprise Zones and diverse workforce our region is ideally-placed to take on investment from enterprises across the globe.”