Friday, August 7, 2020

Nottingham agency partners with local academy to inspire young digital brains

Nottingham-based full service digital marketing agency Impression is to partner with The Dukeries Academy in Ollerton to participate in BIMA’s Digital Day 2016, which aims to inspire students to consider a future career in the digital industries.

Organised by the British Interactive Media Association (BIMA), Digital Day is a nationwide event designed to raise awareness of the fantastic opportunities available for young people in digital by linking industry professionals with schools and colleges across the UK.

Impression team members will visit The Dukeries Academy on Tuesday 15th November to introduce the digital industries to a group of sixteen students between the ages of eleven and sixteen, and work with them to create entries to nationwide competitions organised as part of Digital Day.

Lauren Wilson, digital PR account executive at Impression, said: “Digital technology and the internet are a big part of our everyday lives, but are often just thought of as hobbies! We use our mobile phones in our free time and spend our journey to school or work on social media.

“It’s important that young people know that they could forge a career in these areas and what sort of roles exist. There’s a role in the digital industries for every skill set: writers, mathematicians, artists – the list goes on – and Impression is keen to promote these opportunities to the digital marketers of the future”.

Adam Graham, chairman at BIMA, said: “This year’s Digital Day is set to be our best yet, with BIMA members teaming up with schools right across the country. Now in its 4th year, Digital Day is inspiring even more young people to consider the many exciting career options that are available in our sector, by giving them hands on experience in conceiving and designing interactive projects using mediums such as mobile and social media. By inspiring the grassroots, we hope to reverse the digital skills gap and help to keep Britain at the forefront of worldwide innovation”.

Jacqui Ferris, assistant principal at The Dukeries Academy, said: “We are thrilled to be working with Impression and providing our students with a genuine insight into future careers in the digital industries. At the Dukeries we place great importance on engaging our students with state of the art technology and we are excited to be holding this event in our unique learning space the ‘Innovation Room’”.

The day will begin with fun games and presentations to introduce job roles within the digital industries and give an insight into life in a digital agency.

After lunch, Impression’s team members will help small groups of students to complete a sponsored challenge which will be entered into a nationwide competition.

BIMA estimates that 750,000 more digitally skilled workers will be needed by 2017 and that 200,000 of these will be young people.

A message from the Editor:

Thank you for reading this story on our news site - please take a moment to read this important message:

As you know, our aim is to bring you, the reader, an editorially led news site and magazine but journalism costs money and we rely on advertising, print and digital revenues to help to support them.

With the Covid-19 lockdown having a major impact on our industry as a whole, the advertising revenues we normally receive, which helps us cover the cost of our journalists and this website, have been drastically affected.

As such we need your help. If you can support our news sites/magazines with either a small donation of even £1, or a subscription to our magazine, which costs just £33.60 per year, (inc p&P and mailed direct to your door) your generosity will help us weather the storm and continue in our quest to deliver quality journalism.

As a subscriber, you will have unlimited access to our web site and magazine. You'll also be offered VIP invitations to our events, preferential rates to all our awards and get access to exclusive newsletters and content.

Just click here to subscribe and in the meantime may I wish you the very best.






Latest news

Rowley Turton shortlisted at national awards for three years running

Leicester based Chartered Financial Planners, Rowley Turton, have been recognised as one of the UK’s best financial advisers by being shortlisted for ‘Financial Adviser...

Developers acquire key Nottingham city centre sites

Developers Peveril Securities and Sladen Estates, the team behind the landmark Unity Square scheme in Nottingham, have acquired a number of key buildings in...

Simple Marketing Consultancy celebrates 10 years in business

Simple Marketing Consultancy (SMC), the Nottingham-headquartered marketing services specialist, has recently celebrated its 10th anniversary. Founded on 10 August 2010 CIM qualified Chartered Marketer Bev...

How Salesforce Administrator Certification can help you get a better job?

A Salesforce Admin is a skilled professional who works with stakeholders to help them tailor the Salesforce platform's apps in accordance with their business...

Reunite at the 2020 East Midlands Bricks Awards

Presenting the ideal forum to celebrate success and establish new contacts, within a safe and secure environment, this year’s highly anticipated East Midlands Bricks...

Related news

Works set to commence in August for redevelopment of Skegness Industrial Estate

Midlands-contractor G F Tomlinson is due to start highway infrastructure works this August as part of the £2.4million re-development of a mixed-use business park site in...

Rowley Turton shortlisted at national awards for three years running

Leicester based Chartered Financial Planners, Rowley Turton, have been recognised as one of the UK’s best financial advisers by being shortlisted for ‘Financial Adviser...

Developers acquire key Nottingham city centre sites

Developers Peveril Securities and Sladen Estates, the team behind the landmark Unity Square scheme in Nottingham, have acquired a number of key buildings in...

Simple Marketing Consultancy celebrates 10 years in business

Simple Marketing Consultancy (SMC), the Nottingham-headquartered marketing services specialist, has recently celebrated its 10th anniversary. Founded on 10 August 2010 CIM qualified Chartered Marketer Bev...

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close