Hinckley’s Leicester Road FC are now reserving places in their ‘shirt draw’ for the 2019/20 season, whereby for £495 plus VAT the lucky winner will have their business name and logo on the first team’s shirts.
What’s more, they’ll also win two season tickets and a pitch side advertising board, plus even if you don’t win this ‘main prize package’ you’ll be guaranteed two season tickets plus a pitch side board for the season.
LRFC commercial director, Paul Moss, explains: “It’s a unique deal and, quite literally, means you can have the shirt off our back. To pay for the shirt sponsorship outright would normally cost in the region of £20,000, so at LRFC we do it this way to make it much more rewarding for lots more businesses.
“Everyone’s a winner because apart from the main shirt prize package, or a pitch side board and two season tickets as a minimum, there are other great prizes up for grabs in the draw too – like your company name on the first team shorts, a full page in the match day programme for the season, a meal for four prior to your choice of home game in the season, an away day with the directors, plus a bottle of champagne.”
Last season’s luck of the draw winner and beneficiary was major blue chip company Jet2holidays (in conjunction with Independent Travel Agent – Holiday Lounge) and their Trade Sales Manager, Zoe Grkinic says: “This sponsorship with a difference really built business growth, plus awareness in the local/regional community of the mutually supportive relationship between Jet2holidays, Holiday Lounge and Leicester Road Football Club.”
Indeed, the popular holiday and airline operator is a full and leading corporate sponsor and Jet2 Holidays see the commercial benefits of numerous pitch side boards around the Leicester Road Stadium, another on LRFC’s new club house, plus ongoing marketing opportunities – at a ground which is the second largest football stadium in the county to Leicester City’s King Power Stadium.
The new season shirt draw takes place on Tuesday 23rd July, from 7pm, at LRFC’s stadium in Hinckley (LE10 3DR), in the new club house. To secure your place in the draw contact Paul Moss on 07966 387243 or email him at firstname.lastname@example.org .