Wednesday, August 12, 2020

Derby’s Penguin PR p-picks up the tab as it adopts 10 Twycross penguins  

A Derby PR agency has marked its decade in business and helped a much-loved zoo in its hour of need by adopting nearly half of its population of penguins.

Penguin PR has agreed to sponsor 10 of the 28-strong colony of its namesake birds belonging to Twycross Zoo in Leicestershire, which has been hit hard by the financial crisis caused by the Coronavirus lockdown.

The zoo, which has reopened its gates to the public after restrictions were eased, offers visitors the chance to support Twycross by adopting an animal from its 500-strong collection for a year, including its Humboldt penguins.

Native to Chile and Peru, the penguins are considered vulnerable because their numbers are falling in the wild, but this year has seen a number of new chicks join Twycross’s colony.

Penguin PR was set up in 2010 by former journalists Sarah Newton and Simon Burch.

Sarah said: “We all have memories of visiting Twycross Zoo as children and have each returned here with our own children who have loved seeing the animals up close, especially the penguins.

“We wanted to do something special to mark our first decade in business and, when we heard about the zoo’s plight, we decided that sponsoring penguins would be the perfect way to celebrate our achievement and do our bit to help a local institution.”

The CEO of Twycross Zoo, Dr Sharon Redrobe, has warned that Britain is potentially facing a mass cull of animals in its zoos and wildlife parks because the Government’s emergency funding measures are insufficient to cover losses incurred through limiting visitor numbers in order to meet social distancing rules.

A message from the Editor:

Thank you for reading this story on our news site - please take a moment to read this important message:

As you know, our aim is to bring you, the reader, an editorially led news site and magazine but journalism costs money and we rely on advertising, print and digital revenues to help to support them.

With the Covid-19 lockdown having a major impact on our industry as a whole, the advertising revenues we normally receive, which helps us cover the cost of our journalists and this website, have been drastically affected.

As such we need your help. If you can support our news sites/magazines with either a small donation of even £1, or a subscription to our magazine, which costs just £33.60 per year, (inc p&P and mailed direct to your door) your generosity will help us weather the storm and continue in our quest to deliver quality journalism.

As a subscriber, you will have unlimited access to our web site and magazine. You'll also be offered VIP invitations to our events, preferential rates to all our awards and get access to exclusive newsletters and content.

Just click here to subscribe and in the meantime may I wish you the very best.






Latest news

Nottinghamshire housebuilder nominated for Building Excellence award

Rippon Homes’ Wellow Gardens development in Ollerton has been shortlisted for the East Midlands Local Authority Building Control (LABC) Building Excellence Awards 2020. The exclusive...

Derby video game payment platform secures further £200k

A Derby company which has developed a new payment system for the video games industry has secured a further £200,000 investment from the MEIF...

East Midlands Chamber comments on figures confirming UK is officially in a recession

The latest figures measuring the UK’s economic activity released by the Office for National Statistics (ONS) today confirmed the country is officially in a...

Sale at well-established Notts industrial park a ‘win-win’

Oriental food wholesaler Asiana has sold its warehouse HQ building at a well-established Nottingham industrial park for £2.2 million following a business restructure. The 38,000...

Nottingham Business School to help boost business resilient

Nottingham Business School (NBS) has launched a virtual challenge to enable organisations to become more resilient and benefit from the bright ideas of soon...

Related news

Northants HR firm launches new health, safety & environment division

A Northamptonshire based HR consultancy firm is launching a new Health, Safety and Environment division. HR Solutions operates in a variety of industries and has...

Nottinghamshire housebuilder nominated for Building Excellence award

Rippon Homes’ Wellow Gardens development in Ollerton has been shortlisted for the East Midlands Local Authority Building Control (LABC) Building Excellence Awards 2020. The exclusive...

Derby video game payment platform secures further £200k

A Derby company which has developed a new payment system for the video games industry has secured a further £200,000 investment from the MEIF...

East Midlands Chamber comments on figures confirming UK is officially in a recession

The latest figures measuring the UK’s economic activity released by the Office for National Statistics (ONS) today confirmed the country is officially in a...

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close