Thursday, November 26, 2020

Derby marketing firm founder shortlisted for UK inspirational women award

A Derby business owner who set up her own company after she lost her job just weeks before the coronavirus lockdown has been shortlisted for a national award designed to recognise entrepreneurial women.

Seleena Creedon, who runs city marketing firm Credo Marketing Ltd, has been listed among the finalists within the Start Up category of the Woman Who Achieve Solopreneur Awards, which celebrate the achievements of self-employed businesswomen.

The nomination is the latest event in a whirlwind few months for Seleena, who lost her job at a city agency within weeks of the start of 2020, without a new role to go to – and the coronavirus lurking on the horizon.

Although offers of work did come in over the new few weeks, Seleena decided that now was the time to put her long-held ambition to work for herself into action, and she set up shop as a freelance marketeer, helping local companies identify their marketing strategy and plans.

After a steady start, the task of running her new-found business was made even harder, when lockdown was imposed and Seleena had to juggle running her company with home-schooling her two sons, as well as conducting all of her business meetings online.

Seleena now has a steady stream of work from a growing list of clients, including Quad in Derby.

Seleena said: “The last few months have been extremely hard work and I’m very proud of what I have achieved and flattered, as well as slightly surprised, to have been shortlisted for this award.

“Anyone who knows me well knows that I’ve talked about setting up a business for years and although I did have some offers of employment, I realised that this was the time to go for it, especially with a handful of clients signing up as soon as Credo Marketing Ltd was set up.

“I promised myself I’d give it a year to see what I could achieve and it’s been extremely tough. I’ve worked harder than ever before in my life and I’ve had to get to grips with lots of new skills, but it’s very rewarding and I haven’t regretted my decision one bit.”

Seleena added: “Being a finalist for this award still feels a bit unreal and if I’m honest I wouldn’t call myself a true solopreneur, because I wouldn’t be here if it wasn’t for the support of my husband and the clients I work for.

“A global pandemic is certainly a very challenging environment in which to set up a company, but I set out to collaborate with people I trust and to listen to as many pieces of good advice as I can, all of which has helped me to establish myself.

“I know I’m up against some really good companies with their own brilliant stories to tell, but being entered into the awards has given me a good opportunity to reflect on my journey over the past few months and I’m looking forward to the awards night.”

The awards will take place online on October 16.

A message from the Editor:

Thank you for reading this story on our news site - please take a moment to read this important message:

As you know, our aim is to bring you, the reader, an editorially led news site and magazine but journalism costs money and we rely on advertising, print and digital revenues to help to support them.

With the Covid-19 pandemic having a major impact on our industry as a whole, the advertising revenues we normally receive, which helps us cover the cost of our journalists and this website, have been drastically affected.

As such we need your help. If you can support our news sites/magazines with either a small donation of even £1, or a subscription to our magazine, which costs just £33.60 per year, (inc p&P and mailed direct to your door) your generosity will help us weather the storm and continue in our quest to deliver quality journalism.

As a subscriber, you will have unlimited access to our web site and magazine. You'll also be offered VIP invitations to our events, preferential rates to all our awards and get access to exclusive newsletters and content.

Just click here to subscribe and in the meantime may I wish you the very best.






Latest news

BAM starts work on three new East Midlands schools

BAM Construction has commenced work on three new schools in the East Midlands, having been appointed to the schemes by the Department for Education...

Accrol completes £41.8m acquisition of Leicester Tissue Company

Accrol Group has completed the £41.8m acquisition of Leicester Tissue Company (LTC), in a deal led by Zeus Capital. Zeus Capital acted as Nominated Adviser...

Coronavirus testing sees revenues rise at Nottingham laboratory services firm

Revenues at Nottingham-based SourceBio International, the provider of integrated laboratory services and products, have risen as a result of Coronavirus testing. Since May 2020, SourceBio...

Gallagher appoints Gareth Parry-Jones to lead the Midlands

Insurance, risk management and consulting firm Gallagher has appointed Gareth Parry-Jones Regional Managing Director of the Midlands. In his new role, Gareth is responsible for...

Fundraising campaign sees PALLITE® raise £1.1m

Northamptonshire-based PALLITE®, a designer and manufacturer of sustainable, paper honeycomb board packaging products used in the logistics industry, has raised over £1.1million on Crowdcube. PALLITE®...

Related news

IoD appoints trio of Ambassadors in Derbyshire and Nottinghamshire

The Institute of Directors has appointed a trio of Ambassadors to its Derbyshire and Nottinghamshire team. Peter Wingrove joins as Mental Health and Wellbeing Ambassador,...

BAM starts work on three new East Midlands schools

BAM Construction has commenced work on three new schools in the East Midlands, having been appointed to the schemes by the Department for Education...

Accrol completes £41.8m acquisition of Leicester Tissue Company

Accrol Group has completed the £41.8m acquisition of Leicester Tissue Company (LTC), in a deal led by Zeus Capital. Zeus Capital acted as Nominated Adviser...

Coronavirus testing sees revenues rise at Nottingham laboratory services firm

Revenues at Nottingham-based SourceBio International, the provider of integrated laboratory services and products, have risen as a result of Coronavirus testing. Since May 2020, SourceBio...

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close