Nottingham-based accountancy firm Page Kirk has joined forces with charity PASIC to help distribute Easter eggs this week to children with cancer.
The aim is to bring some much-needed cheer to the kids themselves, as well as their siblings and parents, who are in the middle of a very challenging and emotional time.
PASIC has been working in the East Midlands since the 1970s, when it was originally founded as Parents Association for Seriously Ill Children. Today, it supports nearly 500 families across the region through financial assistance, counselling, events, outings and other initiatives.
Page Kirk, based in Forest Fields, Nottingham, has nominated the organisation as its charity of the year and the sourcing of Easter eggs is just the latest in a series of fundraising efforts.
Some 150 families will be invited to a special PASIC Easter event, but those who have children too poorly to attend won’t miss out, as eggs will also be distributed on local hospital wards.
PASIC’s Corporate Fundraiser Beth Mills said: “We’re delighted to have the support of Page Kirk as their charity partner this year. They’ve done a fantastic job with their collection of Easter eggs. Each one will bring a smile to the face of a child with cancer. Egg-cellent work, Page Kirk!”
Page Kirk’s Head Receptionist Amanda Willis co-ordinates the firm’s fundraising efforts. She said: “PASIC is doing wonderful work in the local community, helping children affected by cancer as well as their families. We’ve dedicated our fundraising efforts in 2024 to supporting them and these Easter eggs seem such a great idea. Who doesn’t want to enjoy a bit of chocolate over the holiday period?”
