Wednesday, August 4, 2021

US expansion for Derby digital visualisation and virtual reality company

Digital visualisation and virtual reality company Bloc Digital has created a North American office and appointed its first permanent US member of staff.

The Derby-based firm, which supports business through 3D modelling, animation, immersive (VR and AR), and web solutions, has experienced rapid growth within UK and European markets in the last five years.

Director Keith Cox said: “The digital nature of our business means we have a truly global reach, being able to work with international customers as easily as those based within the UK.

“We have been enjoying fundamental growth in the North American manufacturing and technology sectors over the past 12 months, with income generated there multiplying by more than a factor of 10. The establishment of a permanent US base is a logical and strategic development to continue our strength.”

Bloc Digital was founded as a start-up in 2000 by Keith Cox and Chris Hotham, both former technical illustrators.

The business now has a growing portfolio of international clients across engineering, pharmaceutical, technology and manufacturing sectors. It has simultaneously expanded into a wider Bloc family with three new specialist markets (Bloc Media, Bloc Creative and Bloc Arch Viz) and now employs 50 people across the four divisions.

The appointment of US Client Manager Sam Swayze, who will focus on developing engineering and manufacturing markets, marks a significant milestone in the company’s development.

Creative Director, Chris Hotham said: “Recent global events have shown the increased need for businesses to embrace digital technologies and solutions, particularly within virtual and augmented reality environments.

“Our solutions and products deliver real-time benefits to businesses, enabling them to work smarter, operate more efficiently and deliver greater impact. We’re incredibly proud of our US growth, to be flying the flag for UK talent, skill and success and strengthening our position at the forefront of this industry.”

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