Wednesday, May 14, 2025

Motorcycle company sues Next over t-shirt

Motorcycle company, Harley-Davidson, is suing Leicestershire retailer Next over claims that one of its t-shirts copies its logo.

Harley-Davidson is suing Next in London’s High Court over the top, alleging that its biker angel wings, flames and ‘Rise and Roar’ text, infringes its trademarks, according to the Financial Times.

Reports from the Financial Times reference a lawsuit filed last month, with Harley-Davidson’s thoughts that the product “essentially replicates” the outline of its logo and includes “graphic material and text which is…commonly seen in the context of a motorcycle-based branding and more specifically the claimants’ branding.”

The t-shirt has been sold for children between 3-16 years old.

Harley-Davidson is looking for an order from the court that Next destroy its “infringing materials.”

As well as its motorcycle business, Harley-Davidson also has a clothing division.

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