2020 Business Predictions: Mark Fryers, Link ICT

It’s that time of year, when Business Link Magazine invites the region’s business leaders to offer up their predictions for the year ahead. It has become something of a tradition, given that we’ve been doing this now for over 30 years.

While none of us possess a crystal ball, it is uncanny how accurate some of these forecasts have been over the years. Here, Business Link catches up with Mark Fryers from Derby based IT support specialists, Link ICT.

Whilst I am not what you’d class as an eco-warrior, I am very conscious of the environment. Here at Link ICT we encourage staff to drive electric cars and consciously promote the benefits of the IT technology we support so that businesses fully understand how they can do business from anywhere – which also helps to reduce carbon footprints.

My predictions are therefore that consumers will begin to embrace the use of electric vehicles as more and more manufacturers get their act together to launch models with advanced features that build trust and confidence in the performance and reliability of electric vehicles. I think as a wider range of electric vehicles are introduced, many more motorists will be encouraged to test drive them and take the leap. Of course this also means we need to invest in energy supplies that utilise natural sources such as wind and water to ensure there are sustainable charging points, so I think we will see a lot more fields of solar panels and wind farms popping up.

My final prediction is that businesses will begin to embrace more flexible working patterns. It simply doesn’t make economic sense for everyone to battle through a daily commute and rush hour traffic. Let’s face facts, the journey to work is taking and longer and longer, and there are increasing reports of accidents on our congested road networks which are causing people to be late or miss appointments.

With so much technology now available to connect us to our work, clients and colleagues in a much more reliable and time efficient manner than travelling for a face to face meeting, I believe both employers and employees will want to invest in technology such as IP phone systems, interactive screens and video communications systems to enable them to work from anywhere.