Monday, July 21, 2025

Learning Curve Group acquires White Rose Beauty Colleges

Learning Curve Group (LCG) has acquired White Rose Beauty Colleges, which has an education and training centre in Chesterfield.

White Rose was founded in 1996 and has helped thousands of learners gain the skills and experience they need for successful careers in the beauty industry. It delivers a wide range of Beauty Therapy, Holistic Therapy, Sports Massage and Make Up Artistry courses.

LCG, which already had hair and beauty academies across the North East of England and London, saw the addition of a further 3,500 learners each year in nine new locations and 170 employees as part of the transaction.

Amber Massey, Director of Hair and Beauty Academies at LCG, said: “We saw the acquisition of White Rose as a huge growth opportunity, which would also cement our position as one of the country’s largest, most diverse and fastest growing training providers.

“The acquisition allowed us to also expand geographically, hitting a region that we didn’t previously have a huge presence in. But we now have over 60 locations across England, adding to our apprenticeship, community and adult education offerings.

“Our Learning Curve Group Hair and Beauty Academies were awarded Hair and Beauty Apprenticeship Provider of the Year at the 2021 AAC Awards, and Training Provider of the Year at the 2023 VTCT Awards.

“We want to leverage our expertise in the industry, with White Rose’s expertise in beauty therapy and makeup artistry to establish ourselves as the UK’s leading Hair and Beauty provider.

“We have now successfully rebranded White Rose Beauty Colleges to come under our umbrella brand of Learning Curve Group Hair and Beauty Academies. So, our academies have now had a makeover of their own with their names and branding completely changed.”

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