The Marketing and Leadership Academy (TMLA) has launched a new initiative aimed at helping entrepreneurs enhance their digital marketing skills. The intensive 12-week bootcamp, which is part-funded by the Department for Education, offers a valuable opportunity for self-employed individuals, those seeking employment, and businesses to improve their digital marketing strategies.
This in-person course, based at the University of Derby’s Enterprise Centre, covers essential digital marketing topics, including branding, SEO, and content marketing. The programme is designed to help participants build a solid foundation in digital marketing, with the added benefit of guest lectures from industry experts. At the end of the course, attendees will also have the opportunity to sit for a CIM Level 4 Content Marketing module exam.
TMLA, Derbyshire’s only training provider accredited by the Chartered Institute of Marketing (CIM), aims to provide accessible, practical education to individuals at various stages in their marketing careers. The programme, starting September 10, is open to a range of participants, with free places available for the self-employed and unemployed, while businesses are asked to contribute a portion of the costs for their employees, depending on the size of their organisation. This move comes as part of TMLA’s ongoing efforts to expand its offerings, which also include Level 4 and Level 6 CIM qualifications in Professional and Digital Marketing.
