Nottingham and Nottinghamshire’s visitor economy continues to expand, with new figures valuing its economic impact at £2.53 billion and identifying 22,500 jobs supported across the region. The government’s visitor levy consultation has triggered fresh activity among local tourism organisations as they assess how any future mechanism could influence long-term sector planning.
Marketing Nottingham and Nottinghamshire, along with Visit Nottinghamshire and Meet in Nottingham, has begun coordinating discussions with hotels, tourism operators, and hospitality businesses. The aim is to gather industry insight and encourage partners to submit feedback before the 18 February 2026 deadline.
The consultation raises questions about how a levy could be structured, what level of investment it might generate, and how it could align with regional growth priorities. Local organisations are examining potential implications for destination competitiveness in both domestic and international markets, with a focus on funding sustainable development and strengthening the region’s visitor offer.
The coordinated response seeks to ensure business perspectives shape any future policy, positioning Nottingham and Nottinghamshire to maintain their status as leading destinations for leisure and business travel.


