Derby-based workspace provider Cubo has officially earned B Corporation certification, joining a global network of companies recognised for balancing purpose with profit. The certification assesses companies across five areas: workers, environment, community, customers, and governance.
The process involved extensive internal review, including supply chain evaluation, operational adjustments, and governance improvements. Cubo also implemented initiatives to support employees, such as paid volunteer days and regular professional development sessions.
Environmental commitments include using renewable energy across sites, incorporating energy-efficient designs, and achieving Green Small Business Certification. Community engagement has been reinforced through partnerships with local suppliers and sustainable initiatives, including tree planting programs.
Cubo has also focused on enhancing customer experience by offering workspaces designed for collaboration, wellbeing, and inclusion. Governance changes aim to improve transparency, accountability, and alignment of business objectives with social and environmental outcomes.
The B Corp status represents a formal recognition of Cubo’s efforts to integrate social and environmental responsibility into business operations. The company plans to continue refining its practices, using the certification as a foundation for ongoing improvement.
Commenting on achieving the accreditation, Marc Brough, CEO of Cubo, said: “Becoming a B Corp is a significant achievement for Cubo. From day one, it has been our aim not only to revolutionise flexible working but to build a business that genuinely contributes to a more sustainable and equitable world. The certification is external validation of the principles we’ve embedded in our operations – and a promise to keep improving.
“We believe the future of business is about balancing profit with purpose. As we expand, we want Cubo to lead the way in demonstrating that flexible workspace operators can, and must, play a central role in creating a sustainable economy.
“B Corp certification will help us identify where we’re excelling and where we can improve further to help our members thrive in a way that benefits people and the planet.”
Chris Turner, executive director of B Lab UK, added: “We are delighted to welcome Cubo to the B Corp community. This is a movement of companies that are committed to changing how business operates and believe business really can be a force for good.
“We know Cubo is going to be a fantastic addition to the community and will continue driving the conversation forward.
“Its commitment to doing business differently will be an inspiration to others and will help spread the notion that success in business is as much about people and planet as it is profit.”