Derby-based PR and strategic marketing agency Balls2 Marketing has strengthened its senior management team with the appointment of Simon Kinnear as director of communications, as the company looks to capitalise on a successful 2015.
Kinnear has over 15 years’ experience in agency PR and has represented B2B and B2C clients in sectors as diverse as construction, packaging, materials handling and legal services. His extensive account handling experience also includes managing integrated campaigns involving print and digital advertising, social media and e-marketing. He most recently worked at fellow Derby agency McConnells.
In his new role, Kinnear will oversee all PR and communications activities for Balls2 Marketing’s growing client portfolio. The company’s previous communications director, co-founder Sarah Ball, now becomes client strategy director to spearhead the company’s ambitious growth plans.
Managing director Andy Ball said: “We’re thrilled to have a PR professional of Simon’s calibre joining us, as we seek to expand upon the terrific achievements of 2015. His agency background means he is full of sound strategic ideas that are proven to work across a range of industries and markets.”
Kinnear added: “Balls2 Marketing is already a highly-regarded agency for the quality of our marketing and PR campaigns in the glazing and construction sectors. I’m looking forward to building that reputation further, adding fresh industries and regions to our portfolio.”
He joins the agency at the end of a year in which it has celebrated 43 percent growth, completed a major refurbishment of its offices in a converted chapel in Allestree, and was a finalist at the Midlands CIPR Pride Awards.
In 2016, Balls2 Marketing is launching GET, a new suite of low-cost solutions for SEO, social media and direct mail that are designed to generate extra trade.