Nottingham-based contract research organisation (CRO) Platelet Services has appointed Payash Bahuguna as director of business development in order to drive growth for the company’s platelet function testing services.
Platelet Services is a contract research organisation providing full-range pre-clinical services in platelet testing, supporting both small biotech companies and large pharmaceutical corporations worldwide in drug discovery and development. With decades of collective expertise, the company continues to expand its capabilities in assay development and high-throughput testing formats to better serve early-stage research.
As director of business development, Payash will bring a unique blend of scientific expertise and commercial acumen to the role. She has extensive experience in marketing and business partnerships spanning drug discovery contract research, artificial intelligence, and academic sectors. Her professional journey with platelets began nearly a decade ago at Platelet Solutions, a University of Nottingham spin-out company.
Holding a Master’s degree in Biotechnology and Business Entrepreneurship from the University of Nottingham and accreditation as a Chartered Marketer, Payash will focus on identifying new business opportunities, building strategic partnerships, and driving company growth.
Natalia Dovlatova, CEO of Platelet Services, said: “It is a pleasure to welcome Payash to the Platelet Services team. Some of us had the chance to work alongside her at Platelet Solutions, so we know first-hand the skill, business expertise and enthusiasm she brings.
“I am confident that Payash’s experience and energy will play a key role in strengthening our relationships with clients and opening new doors for future collaboration.”


