Friday, August 7, 2020

New marketing manager appointed at Purpose Media

South Normanton-based on-line marketing specialist Purpose Media has announced the appointment of a new full time marketing manager.

Jonny Stringer, a journalism graduate from Sheffield Hallam University, previously worked in full and part time marketing roles at various companies based in South Yorkshire. He also volunteered as a news desk reporter with a Sheffield based newspaper whilst studying for his degree, but now makes the step up.

Stringer’s role at Purpose Media will involve him shaping their future on and off line marking strategy and overseeing its tactical implementation. He will work alongside Bev Cook of Simple Marketing Consultancy who has been helping Purpose Media as an outsourced marketing consultant since September 2011. Cook has over 25 years of experience having previously worked for BDO & Grant Thornton in Sheffield and other leading professional services firms.

Commenting on his new role, Stringer said: “One of my main motivations is the chance to learn something new, so when I was ready for a new challenge in my career, Purpose Media was the ideal opportunity. They are a fantastic group of people and I got a great vibe from my very first meeting.”

Purpose Media was founded in 2009 as an e-commerce website and on-line marketing specialist and achieved 66% growth in turnover in 2014.

In 2015 the company acquired certain assets of Derby-based creative agency Revolver Revolver and began implementing a new strategy to offer related services such as video content, blog copyrighting, social media training and advice, press release writing and dissemination, and enhanced SEO consultancy. Purpose Media has since developed into a full service marketing agency. It now employs over 20 people and is predicting similar growth for the financial year ending March 2015 to smash through its £1million turnover target.

Bev Cook said: “After six years of growth and development the time was right to appoint a full time marketer who can concentrate on implementing the strategy and tactics that have been developed to grow the business to £10m by 2020.”

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