Former Partner of Mazars, Leicester, joins brand agency in its height of expansion

Since 2013, Chris Darlington has been Office Managing Partner at the Leicester city branch of Mazars – the accountancy firm.

After many successful years expanding the business’ services to a global market, he has taken on a brand-new challenge by strengthening the board of directors at one of the region’s fastest growing brand agencies, Champions (UK) plc.

Chris has made the exciting move to Champions where he will take on the role as Commercial Director. He will offer up his knowledge of the corporate world and help the agency on its ongoing bid for new business.

On his recent career change, Chris said: “I have been working with Champions for many years, I know how their business works, I know many of the staff, and clients, personally and so it was just a natural fit for me. I look forward to helping the business and being a part of their very promising future.”

Chris’ appointment comes during the brand agency’s most exciting period in its 15-year history.

They have turned 17 million into a 30 million turnover, their events team have just returned from organising and delivering their very first event in Florida, and a brand new media suite is under development at their Loughborough-based offices. The digital hub will support the growth of the agency’s digital department, and the ribbon is set to be cut on it in March 2019.

Champions is a family run business and up until 2017 its board was a family-only unit made up of all seven close members of the Hayes family, including CEO John Hayes, his wife Donna, and eldest son, Managing Director, Matthew.

However, as the company has grown rapidly in the past year, so too has the demand for a more active, skill-based board but one that still complements the business’ strong family values. John and Matthew made the decision to open up the board’s accessibility – a decision which has paid off.

Former Managing Director of Trinity Mirror, David Simms, got the ball rolling as the business’ Executive Director in October 2017. What followed was a chain reaction of appointments, including former Warwickshire cricketer, Tim Munton as Director of Sport, in October this year and of course, Chris most recently.

They have even started looking internally to employees that they believe have what it takes to take on the responsibility. Amad Tababa who has worked in Champions’ Digital department for the last four years, is the first internal appointment as Digital Director.

John Hayes rounded things off by explaining what he hopes Chris Darlington, and the wider board members will do for the business’ future: “Each and every one of our board members brings a fresh perspective into the business, and with a wealth of experience in their respective industries – accountancy, digital, sales, print and sport to name just a few – the business is on track for even bigger and brighter things, and I personally cannot wait to see what’s around the corner for us.”