Vertu Motors, the fourth largest automotive retailer in the UK, has added a fifth Skoda dealership to its nationwide portfolio, following the acquisition of Skoda Leicester from Marshall Motor Group.
The newly acquired site, which will rebrand as Vertu Skoda Leicester, joins the Group’s existing Skoda sites in Darlington, Derby and Chesterfield, and the recently opened dealership in Nottingham.
Vertu Skoda Leicester will continue to operate from its existing leasehold site on Groby Road, becoming the Group’s third site in the city, alongside the Vertu Renault/Dacia and Toyota dealerships.
Adrian Skow, Vertu Skoda franchise director, said: “We are delighted to have acquired Skoda Leicester in a move that further cements our relationship with the brand, and which also helps to boost our presence in the key East Midlands region. We look forward to working with new colleagues at the dealership, and welcoming new and existing customers at the site to Vertu.”
Robert Forrester, Vertu Motors chief executive, said: “The East Midlands is an important area of growth for Vertu, so we are thrilled to add another dealership in the region to our portfolio. Skoda Leicester is a fantastic site in a prime location within the city and will be a strong addition to the Group.”
