Games Workshop will distribute £20 million in staff bonuses following a strong financial year. The Warhammer franchise continues to grow its global footprint across retail, licensing, and entertainment.
The payout, shared equally among employees, marks an increase from £18 million the previous year and reflects another year of rising revenue and profit. The company currently projects sales of at least £560 million for the year ending 1 June, up from £494.7 million. Licensing income is expected to reach £50 million, primarily driven by its partnership with Amazon to adapt Warhammer 40,000 into television and film.
Games Workshop’s pre-tax profit is forecast at at least £255 million, with core operating profit at £210 million. These figures follow a year of record retail sales across the UK, North America, and Continental Europe, as well as the successful launch of Warhammer 40,000: Space Marine 2, which sold five million copies by the end of November.
The company’s continued expansion into media and entertainment, supported by defined creative agreements with Amazon, has bolstered its IP monetisation strategy. It also recently entered the FTSE 100 index for the first time, reflecting nearly a decade of consistent growth.
Despite the strong outlook, shares fell 4.5% on Friday morning, making Games Workshop the largest faller on the FTSE. Its current market capitalisation stands at nearly £5 billion.