NAHL, a Kettering-based marketing and services business focused on the UK consumer legal market, has sold its wholly owned subsidiary, Homeward Legal Limited.
Homeward Legal utilises online marketing to target homebuyers and sellers in England and Wales to generate leads and instructions which it then passes to panel law firms and surveyors in the conveyancing sector for a fixed cost.
The subsidiary, which has 6 employees and has been a part of NAHL since 2015, is considered non-core to the group’s principal focus in Consumer Legal Services and Critical Care and its sale will allow the group to further focus on its key growth areas.
During the year ended 31 December 2022, Homeward Legal generated £1.2m in revenue and £13,000 operating profit. The purchaser of Homeward Legal is Richard Rickwood, a former Managing Director of the group’s Residential Property business.
James Saralis, CEO of NAHL, said: “The sale of Homeward Legal is a good outcome for all stakeholders. It is in keeping with our strategy to build a sustainable and profitable business in the medium term and will allow us to continue to develop the two core elements of our business, Consumer Legal Services and Critical Care.
“We are confident that under its new ownership, Homeward Legal will uphold its customer and colleague first approach and wish the new owner and staff every success for the future.”