Leicestershire marketing agency announces record turnover with appointment of new Managing Director

A marketing company in Leicestershire has announced the appointment of a new Managing Director following the sudden retirement of the company’s founder and MD Alastair Campbell through ill health last year.

Alastair’s co-director and wife Helen Campbell stepped into the role after he suffered a cardiac arrest at the company’s Market Harborough offices in June which has left him unable to return to work.

Alastair is well known in the Market Harborough business community due to the role he played in setting up networking groups the Business Agenda and the Harborough branch of Working Breakfast, as well as chairing the Chamber of Commerce in 2017. He set up the Ideal Marketing Company in 2003 with Helen taking the role of head of PR.

Helen said: “Obviously it has been a difficult few months for the company, but we have emerged stronger than ever, recording our highest turnover ever in the company’s history during the first quarter of 2018. We have a talented and experienced team offering a full range of marketing services and we are building on and expanding the work carried out by Alastair and our staff over the last 15 years.

“Since Alastair’s illness in June, we have not only continued to offer the usual high standards of service to our clients, but we have expanded our team and grown the business – even in the face of adversity.”

“Although I’ve been with the company from the beginning, I’m looking forward to implementing my own ideas into the business,” adds Helen. “We aim to continue growing and to make 2018 the year that we celebrate our highest turnover ever as well as marking 15 years as a successful business.”